Jack Daniel's at Tales of the Cocktail

DESC: Afterparty
ROLE: Experiential Design, Visualization, Graphic Design
CLIENT: Jack Daniel's

The biggest cocktail and spirits tradeshow for industry professionals, Tales of the Cocktail, wouldn't be complete with Jack Daniel's. We crafted a blowout party with live music, performances, and demo'd new products at the Dryades Ballroom.


Soft amber lighting, a brass band, & red velvet, we pulled all the stops to bring out the best in Jack Daniel's in the heart of New Orleans.

Attendees were treated with live entertainment following an informational session about the history of Jack Daniel's.